Thanking the heroes of 2020 for moving what matters.

A global platform and campaign to give thanks to the unsung Heroes of 2020. The COVID-19 pandemic has been tough on everyone, revealing an invisible frontline. It’s not just the doctors and nurses who have worked tirelessly, it’s also the drivers and delivery people who have kept the world moving.

Social impact campaign: 4 stories of individuals, TVC, murals, social, Washington Post, New York Times and Time Person of the year publications.

Role: Strategy, Creative direction